The Benevolence of Canelo Alvarez

By Paul Magno on November 7, 2017
The Benevolence of Canelo Alvarez
It’s about time we acknowledge the generous benevolence of Saul “Canelo” Alvarez.

Being realistic, there was no driving force behind making Canelo fight Golovkin, beyond Canelo’s own drive to answer a challenge…

It’s about time we acknowledge the generous benevolence of Saul “Canelo” Alvarez.

More than six weeks after handing Gennady Golovkin the payout of a lifetime, the 27-year-old deserves some recognition for his thoughtful actions in helping out the Triple G family and easing the crippling angst of G-loving media members everywhere by signing on for the middleweight showdown.

Despite what some media keyboard-slappers may tell you, Canelo didn’t HAVE to take the fight and, no, he wasn’t painted into a career corner, either. The Mexican and Mexican-American fans who loved Canelo would’ve loved him just as much if he had never stepped into the ring against Golovkin. Hell, in most quarters of Mexico, fans were not even too aware of who this Golovkin character was and why the gringos seemed so enamorado with the guy.

Canelo’s career would’ve gone on just fine while working around the Kazakh KO machine. He would’ve been buried in bad press, but the neutered boxing media long ago stopped being a factor that could influence sales. With two fights a year, Canelo could’ve gone years without conceding to a Golovkin challenge.

Consider it a credit to Canelo’s character that the bout took place this past September and not September of 2019. The fight happening now was a result of Alvarez’s own competitive drive, much like his insistence on taking the tough, complex challenges of Austin Trout and Erislandy Lara, against his team’s recommendation.

The red-headed Mexican could’ve retired a wealthy, popular man without Golovkin on his résumé and, for that matter, without Lara and Trout as well. Smart matchmaking could’ve kept Canelo neck-deep in tailor-made fall guys and highlight reel KOs for the rest of his career (kinda like Golovkin, up until meeting Daniel Jacobs).

The reality of the Golovkin concession, however, was that the riskier “Triple G” fight really wasn’t all that much more profitable for Alvarez than easier, safer fights on his ledger. (Buy rate info for the Canelo-Golovkin PPV has never been officially released, but a rumored 1.3 million buy total has been quoted by various media outlets and, if that’s the case, the event just barely passed the million buy mark registered for the Canelo-Chavez Jr. PPV four months earlier).

Considering the risk vs. reward factor, Alvarez’s guestimated take for the Chavez Jr. fight is a better deal than what he likely made for the Golovkin fight. And he could easily make things even sweeter for himself by taking $10 million payouts for a series of soft touches that allow him to play to his base indefinitely.

The fact that Golovkin brought relatively little to the bottom line for Alvarez was likely the main factor keeping the fight from being signed for so long in the first place. No fighter anywhere or from any era would sign off on a bout where they assume all the risk and bring all the money to the table.

Golovkin showing signs of real tactical vulnerability against Daniel Jacobs may have pushed along efforts, from all parties, to make the bout out of fear of possibly losing it completely. But, ultimately, the decision to fight was all Canelo’s.

Being realistic, there was no driving force behind making Canelo fight Golovkin, beyond Canelo’s own drive to answer a challenge. He won’t get the credit for his decision—especially now, after Adalaide Byrd’s ridiculous fight night scorecard in his favor—but he should.

And, as for Team Golovkin still playing the “he’s scared of Triple G, doesn’t want to fight him” angle after they already fought and are going to work on the rematch, well, that just screams of pathetic. Rather than trying to convince people that Alvarez is running in terror (once again), they should be huddled over a gigantic conference table somewhere, putting together the mother of all “Thank You” letters.

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  1. tetumbo 03:52pm, 11/13/2017

    All Gennady did v. Canelo was plod forward and “Whiff!” a whole Lot, i.e., NOT effective aggression, but that’s academic at this point. Not even Gennady’s strongest believers are looking forward to the rematch, which is precisely why Canelo demanded the rematch-clause. If Gennady had somehow been able to finagle the scorecard nod, he would’ve never confirmed the rematch and his fanboys would’ve provided the complementary chorus to his blatant ducking. Instead, the chorus has gone silent. NO member of camp Golovkin is looking forward to this rematch.

  2. JamesSteele 03:31am, 11/12/2017

    Magno you continue to show how clueless you are. You make Canelo out to be Mother Teresa in boxing shorts. Canelo is a great champion but wanted the GGG challenge to be considered one of the greats of the modern area. Unfortunately he lost to GGG convincingly. Canelo gambled and lost. The split draw was as ridiculous. Adelaide Byrd’s card was insane on steroids times a trillon. Canelo backed up most of the fight tiring out halfway through many rounds and was so muted and in shock in the post fight interview in the ring. It was obvious he knew that he lost. GGG has a huge following is very wealthy and would have found a mega fight somewhere else. They needed each other and both risked their legacy.

  3. tetumbo 04:27pm, 11/10/2017

    “Let’s see how bold he is with the Charlos, Spence or Jacobs….not to mention that Hurd creature!” (lol) So now instead of Trout, Lara, or Gennady (which already surpasses Gennady’s ring-resume), Canelo must ALso “prove” himself v. an entire and additional roster of contenders? LoL. Btw, Canelo and Canelo alone was responsible for confirming the first bout v. Gennady and will also be able to claim full credit for confirming the rematch and why not? After the way he outboxed and outclassed Gennady in their first bout, an argument can be made that he’s taking the “easy” route with the rematch for which Canelo will only be Bigger, Better, and Stronger. NONE of which will apply to the 36-year-old Gennady.

  4. tetumbo 04:21pm, 11/10/2017

    Excellent article and insight into the true state of prizefighting. Particularly the line about “the neutered boxing media long ago stopped being a factor that could influence sales.” Bravo! Testify! True Dat! The shills that constitute the boxing media are buried so deep in promoter’s pockets that no serious fight-fan looks to them for guidance on the state of boxing. Particularly not the hardcore fanbase that constitutes Canelo’s primary fanbase and has kept boxing alive since the mid-90s, if not earlier.The actual bout completely discredited all of the gushing praise Gennady had been lavished with before his showdown v. Canelo during which Gennady was exposed as a slower and tentative plodder with a porous defense who will certainly lose the rematch in May, per Canelo’s preference and availability, as it should be. After all, Canelo will still be assuming all the risk while bringing all the money to the table.

  5. eseng 01:54pm, 11/08/2017

    No driving force for Canelo to fight triple G? Last time I heard Triple G is the current champion of not 1 but 3 major belts. Boxers fight to be champion. If a boxer gets rich by doing so, well and good. But it should only be secondary. The ultimate purpose is to be a champion.Trophies, belts and recognition are the best memories a boxer can be very proud of when he retires.

  6. Koolz 02:31am, 11/08/2017

    hahah What is this! 
    I knew who had written it before I even looked at the name.

    everyone is waiting for that Driving Force that will get Canelo to agree to the rematch.

    Canelo’s team is basically wasting Golovkin’s career.

    First fight if I am generous,  116-112 GGG!!!!!!!!!!!!!!!!!!!!!!!!!!!!

  7. Steven Stahler 04:58pm, 11/07/2017

    This article MUST have been written by Oscar.

  8. Bruno Schleinstein 01:24pm, 11/07/2017

    Speaking of Errol Spence….his name will never cross Porter’s lips and you can bet your ass on that. It’s all Thurman….Thurman….Thurman all the time! For good reason because Spence would issue him a career changing, life changing beating!  He would not get even one chance to pin Spence on the ropes with his head in Errol’s face and chop away all night long as he usually does! Give him and his dad this much…even though he smothers his own punches by being in too close he has perfected that shitty ass technique of being able to follow through every shot with his elbows….pure genius….. as some asshat writers on Boxing.com seem to believe!

  9. Bruno Schleinstein 09:18am, 11/07/2017

    Let’s see how bold he is with the Charlos, Spence or Jacobs….not to mention that Hurd creature! If he doesn’t go with GGG again (no cinch there) it will be Lemieux and you can bet your ass on that! GGG will have to deal with those other guys. He fought GGG like a poor man’s version of Mayweather and it worked thanks to the benevolence of the ringer judges in Vegas! Going forward he’s gonna have to be at least as bold as Stallone who had reverse rhinoplasty for Christs sake to make his bird beak look a fighter’s nose….all for the love of his art!

  10. The Beast of Bodmin 09:15am, 11/07/2017

    I can’t decide if this article is serious, satirical, an out and out trollfest or a combination of all three. I guess you could make an argument whichever way you wanted.

  11. rm 08:42am, 11/07/2017

    There was no driving force behind making Canelo fight Golovkin?

    What are you talking about, here yours driving force:

    Boxing reporter Jake Donovan confirmed with the Nevada Athletic Commission that the September 16th pay-per-view main event pulled in a live gate of just over $27 million, a number only bettered by Floyd Mayweather vs. Manny Pacquiao (approx. $72.2 million) and last month’s Floyd Mayweather vs. Conor McGregor (approx. $55.5 million).

  12. don from prov 08:01am, 11/07/2017

    “More than six weeks after handing Gennady Golovkin the payout of a lifetime, the 27-year-old deserves some recognition for his thoughtful actions in helping out the Triple G family and easing the crippling angst of G-loving media members everywhere by signing on for the middleweight showdown.”

    Is this meant to be ironic?
    Maybe all your articles are intended to be

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